Did you know that in this world of smart phones and computers on every desk, more people search the Internet looking for local businesses than use the Yellow Directories?
If you go into any office, or many homes you will find that the Yellow Directories there are still wrapped in plastic, unopened and unused.
With the new technologies available today, the convenience and value of the Yellow Directory as a source of business information has been lost. Most people have a computer at work and many are using Internet ready smart phones like Blackberries and IPhones. With these tools anyone can type in the key search phrases for any business and find much more information on the Internet than you can provide in your Yellow Directory ad.
Yellow Directory information is available online, but people don’t want to read a bunch of ads to find a solution to their need. The reason they are looking for your business is usually to solve a problem. They are looking for the company that appears to have the best solution even a one page ad cannot offer the same information as a website.
Your business may rely on referrals. With everyone using the Internet to get more information, you don’t know if people are checking you out after being referred to you by a friend. If all you have is a poorly designed website or your Yellow Directories listing to generate leads, you may be losing business.
A professional website makes you look like the expert in your industry. With all the experience you have, simply saying “20 years experience” doesn’t mean much if everyone else is saying it too. Giving detailed information about how to solve a problem will create trust in you as a service provider. And you don’t need to worry about visitors doing it themselves. They don’t have the time, expertise or desire to do it themselves.
So, with more people searching the Internet for fast answers to urgent problems, you need to offer the best solutions available in your community. We can help. If you website isn’t showing up on search engines, or generating calls…
Contact us now for your Free Internet Marketing Analysis.





